Press
For interviews, data requests or comment, write to media@looksmaxxing.com. We can usually turn things around within a day.
The facts
- What looksmaxxing means
- The systematic improvement of appearance — skincare, grooming, hair, fitness, style and sleep. It ranges from ordinary maintenance to cosmetic procedures.
- Community size
- 81,739 registered forum members and 3,588,359 posts, read from the forum on September 17, 2026.
- Founded
- 2018
What gets discussed
Most of the forum is skincare routines, hair loss treatment, training, clothes and haircuts. Cosmetic surgery and the more extreme end of the subculture are both there too, and we can talk about either, including how moderation works and where the lines are.
For anything about the community itself, the 2025 survey has first-party data on 175 members. Happy to pull specific numbers on request.